HubSpot Inbound Marketing Practice Exam

True or false? It's recommended that you offer the content on a 10x content pillar page as a packaged downloadable resource.

1. True

2. False

3. Only for premium content

4. Depends on the audience

The correct answer is: True

Offering content on a 10x content pillar page as a packaged downloadable resource is recommended because it adds value to your audience and enhances user engagement. A 10x content pillar page is designed to be comprehensive and provide in-depth information on a specific topic. By offering a downloadable resource, you are not only providing a convenience for your visitors to consume the information offline, but you’re also encouraging lead generation. This allows you to collect contact information for future marketing efforts and builds a stronger connection with your audience. Moreover, this approach aligns well with inbound marketing strategies that emphasize providing valuable content and creating a positive user experience. It can also lead to increased sharing potential, further expanding your reach. Packaging the content as a downloadable resource can establish your authority in the subject matter, making it more likely that users will perceive your brand as a trusted source of information.